SALVATORE FERRAGAMO

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SALVATORE FERRAGAMO

Salvatore Ferragamo presents a powerful new monogram based on one of its most enduring symbols – the Gancini. Designed by the Women’s Collections Creative Director Paul Andrew, it will be prominently incorporated across the seasons.

The logo was born when the Ferragamo company was founded in Florence and linked the designer’s name to the city of Florence “Ferragamo’s Creations Florence Italy”. It was changed when the company decided to include the founder’s name in its logo.